Amazon Product Description From an Image: CSV Sample

Sample file

Three sample rows from the Amazon export. SKU is blank because only you know it.

item_sku,item_name,product_description,generic_keywords,main_image_file
,Stainless steel insulated water bottle with a black screw lid,"A stainless steel insulated water bottle with a black screw lid, standing on a desk beside a laptop.",waterbottle insulated stainlesssteel reusable,steel-water-bottle.jpg
,Rolled green non-slip yoga mat with a carrying strap,"A green yoga mat rolled up with a carrying strap, with a textured non-slip surface visible on one end.",yogamat nonslip fitness,yoga-mat-green.jpg
,Bamboo desk organizer with compartments for pens and a phone,"A bamboo desk organizer with several compartments holding pens, notes and a phone stand.",deskorganizer bamboo officesupplies,desk-organizer.jpg

Steps

1. Add your product photos to the product description from image tool.
2. Read every draft and correct anything the photo does not show clearly.
3. Choose the Amazon listings CSV export and open it in a spreadsheet.
4. Open the template for your product category in Seller Central and map each column to its field.
5. Fill in the SKU, brand, price and required attributes yourself, then check the limits before you upload.

Start with the Product description from image, then check the text with the alt text checker.

What the file contains

The export has five columns: item_sku, item_name, product_description, generic_keywords and main_image_file. The item name is cut from the alt text or the first sentence of the description, up to 200 characters, at a word boundary. Keywords are built from the model's hashtags, lower-cased, and cut so the total does not pass 250 bytes.

The SKU is blank because the tool cannot know it. The image column holds the original file name, which tells you which photo each row came from.

Treat every row as a first draft. Read the description against the real product, remove claims you cannot support, and check the text against the rules of the category before you paste it into a listing. Column names in Amazon's own templates differ by category, so map the columns by hand instead of assuming they line up.

Why this is not an official template

Amazon's listing templates differ by category, change over time and are available only inside Seller Central, which requires a login. We could not check the current column names from public pages, so we do not claim that this file uploads as it is. The names above are a common layout and a starting point.

Use the file to organise the text. Then copy each field into the template Amazon gives you, or into the listing form, and follow the validation messages Amazon shows.

Limits to confirm

The 250-byte limit for generic keywords is widely cited and the export applies it, but confirm the current rule for your category. Bytes are not characters: an accented letter or a non-Latin character can use two or more bytes, so a keyword list in another language fills the limit sooner. Item name length also varies by category, so the 200 characters we use is a safe cap, not a promise that it is accepted.

What the photo cannot tell you

A description from a photo cannot know dimensions, materials, certifications, compatibility or what is in the box. Add those yourself, and do not publish claims you cannot support. Amazon holds sellers to its content policies, so accuracy matters more than volume.

Limits and facts

Frequently asked questions